Ascher Racing: A New Team Redline Partnership

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Since the beginning, Ascher Racing has collaborated with many professional sim racers. Now, with Team Redline’s impressive roster, it is time to go official with a partnership. Remember, it is the steering wheel used by Max Verstappen.

We are excited to announce our strategic partnership with Team Redline, the world’s most successful sim racing team.

This collaboration marks a significant step forward in our pursuit of innovation, performance, and excellence in the world of sim racing.

As one of Team Redline’s main sponsors and official equipment supplier, Ascher Racing will provide precision-engineered wheels and dashboards designed to maximize performance at the highest levels of competition.

By combining our cutting-edge technology with Team Redline’s unparalleled expertise, we are setting new benchmarks in virtual motorsport.

With Max Verstappen, the reigning Formula 1 world champion, as its brand ambassador, Team Redline has consistently dominated sim racing, securing major victories, including back-to-back 24 Hours of Le Mans Virtual titles in 2022 and 2023.

This partnership strengthens Team Redline’s position at the forefront of esports racing while providing invaluable insights for the continued development of our products.

Leadership Perspectives

Atze Kerkhoff, Team Redline’s manager, emphasized the significance of this collaboration:
“We’re very excited to kick off our partnership with Ascher Racing. At Team Redline, we always strive for the highest quality and durability to ensure our drivers have the best possible tools to succeed. Ascher Racing shares that same commitment to excellence, which makes this collaboration a perfect fit. I’m confident this partnership will deliver great results, and I can’t wait to see what we can achieve together.”

Martin Ascher, founder and chief designer of Ascher Racing, also highlighted the impact of the partnership:
“Working with Team Redline is a dream come true. We always strive to enhance the pace of each of our customers and now being able to help Team Redline achieve even greater success on the track is a real game changer for us.”

All the steering wheels can be purchased on the Ascher Racing website or at Simufy with a 2% discount using our code SFYOPTF7ZMR98:

Happy Racing!


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