Several new brands have recently entered the simRacing hardware market. Not only from the Far East, but also from Europe, there are some contenders vying to unseat the current market leaders.
Asetek‘s case is notable because, in just a few months, they have created interesting devices with a broad vision of the ecosystem they want to build for the future. All of this despite the fact that the company is relatively small (just over 100 employees) and located in one of Europe’s most expensive countries.
Asetek moved a portion of its potential to Cologne this weekend to demonstrate future products to the public. In contrast to other brands, which keep their aces hidden until the final product, Asetek is completely transparent.
If we talked about their finished Pagani pedals with Asetek Invicta base a few days ago, we’ve now seen several prototypes of their future steering wheel and Direct Drive base. It is to be expected that the design is far from final, but its CEO has already revealed some interesting information about what this new 27Nm alternative is based on.
This Direct Drive Invicta base, which will feature the brand’s signature LEDs, will be their flagship and most expensive product. According to the CEO, they have decided to use well-known and reliable technologies rather than embark on a complicated and time-consuming development, and have licensed Granite Devices’ know-how for these devices. This ensures the quality and dependability of the Simucube sockets, with Christmas serving as the key date to anticipate the finished product.
There will be four rings, each with GT and Formula variants; Asetek Invicta and Asetek Forte, priced accordingly to the high-end and mid-range. The rims shown, like the bases, are pre-production prototypes, so aside from the potential that can be seen in them, we must wait for the final product.
According to Anders Erikssen, the company will focus on developing software to give the ecosystem its own identity before rounding out the package with cockpits that live up to the reputation they are building.
PS: If you click on the Asetek product links in Simufy, you will receive a 2% discount. Also, use our coupon code J5IPC1Y1KS at checkout.
See you on the track!
