Things are looking grim for the American company that continues to drag itself along with increasingly depressing news. Now, a sale seems like the best option after a tumultuous journey.
That Motorsport Games had the potential to be a major letdown was something that some people figured out early on, thanks to certain names that populated the company’s top positions. The former CEO Kozko had been involved in all kinds of “problems” in other shady companies similar to MSGM, and he surrounded himself with known hype-men like Peter Moore, Gerard Neveu, or even Fernando Alonso (who never seems to make the right call), to give legitimacy to a project whose only real mission was to enrich him.
There’s no point in looking back to see the bodies left in its wake. From our beloved Twitter haters denying everything that everyone else could see, to the dozens of developers who lost their jobs, the closed studios, the unreleased titles, the wasted licenses, and the dashed hopes of hundreds of people directly involved with Studio397 and other acquisitions made with empty promises.
Since the story isn’t over yet, the stock is still trading at just over a dollar. With NASDAQ not paying much attention to why a company with just 50 employees is still listed, or the “recovered” BTCC license that mandates development in rFactor 2 to at least finish the season. I have no doubt there will be more news, especially as iRacing is due to make its final half-million-dollar payment for the Indycar license acquired last year. Motorsport Games is probably hoping to repeat that with the WEC license.
As I always say, I’d love to be optimistically naive about all this, but my experience and reality checks over the years have taught me better. A bit of memory is enough to know how things will unfold, but that’s called maturity, and it’s scarce on the streets, in institutions, in boardrooms, and even less so in offices. Enjoy the hype you’ve had these past few years, because the story is coming to an end.
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